AI Gives You Superpowers: Concentrix Launches iX Hero to Empower Filipino Jobseekers and Workers

Imagine a world where AI helps you land a job, speak more clearly during interviews, and even coach you in real time while working. With iX Hero™, that world is now a reality—and it’s proudly unfolding right here in the Philippines.

Concentrix, the country’s largest private employer and a global leader in customer experience solutions, officially launched iX Hero™, its latest agentic AI-powered platform. But more than just some fancy update, iX Hero is built to make the workplace more inclusive, give jobseekers a real shot at success, and support employees long after they’re hired.

Held in Manila, the launch was attended by some of Concentrix’s top global leaders, including Chief Product Officer Ryan Peterson, Global VP for Product Management Craig Cotton, and VP for Product and Domain Leader Ratna Puri. Joining them were Concentrix Philippines EVP and Chief Business Officer Amit Jagga, VP for Transformation and Delivery Shared Services Larah Sta. Maria, and special guest Assistant Secretary Migui Planas of the Department of Information and Communications Technology (DICT).

Supercharged Support, Human at the Core

So what exactly is iX Hero? Think of it as a digital co-pilot that lives on your workspace, designed to help you perform at your best. From transcribing live conversations, surfacing answers to customer questions, and even offering coaching tips and performance insights—everything happens in real-time, and all in one place.

“It’s akin to giving the advisors superpowers that lead to faster onboarding, better performance, and smarter conversations, so they can focus on what matters most: the customers,” said Concentrix in a statement.

One of the most powerful tools within the iX Hero suite is Harmony, an AI speech feature that helps fine-tune pronunciation while maintaining the natural tone of the speaker’s voice. For Filipino job applicants, this can be a game-changer—especially in an industry where clear communication is critical from day one.

From Job Interview to Job Performance

iX Hero doesn’t wait until someone is hired to start helping. During pilot tests in Concentrix’s recruitment process, the Harmony feature was used during the language assessment stage, helping applicants improve speech clarity and pass otherwise tricky pronunciation barriers.

According to the company, “During its pilot in the country prior to the launch, iX Hero’s Harmony enabled applicants’ speech to be clear and easy to understand while retaining their authentic voice, enabling passing scores for those who would otherwise not be able to move on to the next stages of the recruiting process due to language proficiency challenges on speech.”

Once these applicants became full-fledged advisors, the same platform stayed with them—offering support during live calls, recommending answers, and analyzing performance to improve future interactions.

A Game-Changer for Inclusivity and Access

“Having the Harmony feature in iX Hero is a perfect example of how AI helps provide access to employment and greater job inclusivity for many Filipinos, in addition to upskilling,” said Amit Jagga, EVP and Chief Business Officer of Concentrix Philippines. “More than just a tech product launch, iX Hero represents our commitment to harnessing AI for good and keeping humans at the heart of digital transformation.”

For the DICT, this innovation aligns closely with their vision of inclusive technology.

“In the DICT, we have a slogan that says ‘Walang Iwanan sa Digital Bayanihan,’ meaning ‘no one left behind,’ which underscores the government’s mission for every Filipino to have access to technology, connectivity, and with it, future-ready jobs,” said DICT Assistant Secretary Migui Planas. “It is very encouraging to have private sector partners like Concentrix who contribute positively to this mission, in a very tangible way, through AI-powered products like iX Hero that can scale in use throughout the country—not just where the organization operates, but also as it extends to Concentrix clients and partners who will use it as a solution and tool for their own workforce.”

Backed by Results and Global Recognition

The impact isn’t just theoretical. In live business operations, iX Hero has already proven to be transformative:

• 20% faster adaptation and skill acquisition in learning environments
• 22% reduction in average call handling time
• 13.5% increase in customer satisfaction (CSAT)
• 30% improvement in speech clarity, language proficiency, and non-verbal skills

Those numbers earned iX Hero the TMC Generative AI Product of the Year Award, with the entire iX suite already receiving over 20 international industry recognitions.

And behind this technology is decades of experience.

“iX Hero is the culmination of decades of Concentrix expertise in AI and automation, built on insights and fine-tuned from millions of interactions,” said Ryan Peterson, Concentrix Chief Product Officer.

“As a company that supports over 2,000 of the world’s leading brands, we know what it takes for AI to complement human ingenuity because we’ve developed the products that have achieved concrete outcomes and growth for our people, clients and business.”

The Hero We’ve Been Waiting For?

While most discussions around AI tend to revolve around job loss or automation anxiety, Concentrix’s iX Hero flips the script. Here, AI is not a threat—it’s a teammate. One that gives people an edge they didn’t know was possible.

Whether it’s helping you speak more clearly during interviews, easing the nerves on your first call with a customer, or offering instant feedback during a tough shift, iX Hero keeps showing up—and showing that yes, the future of work can still be deeply human.

For more information or to “meet your own hero,” visit:
 www.concentrix.com/ix-hero