G22 tapped as Acer Philippines’ brand ambassador

The campaign tagline “Charged to Lead” taps into the universal drive toward self-improvement and leadership. It reflects the dream of students and their parents for a brighter future where education goes beyond learning facts and knowledge is used to make a difference.

Acer Philippines’ new brand ambassador, P-pop group G22, is all about girl power. G22 joins P-pop kings SB19 in promoting Acer’s much-awaited #AcerU2024 Back-to-School campaign. 

The campaign tagline “Charged to Lead” taps into the universal drive toward self-improvement and leadership. It reflects the dream of students and their parents for a brighter future where education goes beyond learning facts and knowledge is used to make a difference.

G22 is coming fresh from its stint at the Chinese music reality show “Show It All” where they showcased their superb singing and dancing skills and their incredibly aesthetic style. The show is a performance exchange program by Lay Zhang and MangoTV for idols. Managed by Cornerstone Entertainment and dubbed “P-pop’s female alphas,” G22 is composed of AJ, Alfea, and Jaz. They debuted with the single “Bang” in 2022. G22 has been recognized as the Rising P-pop Group of the Year at Asia’s Pinnacle Awards and the Best Female P-pop Group at the Saludo Excellence Awards.

“Acer remains dedicated to its commitment to support Filipino talents as they strive to reach their maximum potential and achieve the success that they deserve,” said Princess Laosantos, Acer Philippines Senior Marketing Manager.

Acer Philippines sees G22 and its journey as a reflection of the company’s efforts to break down barriers between people and technology.

“G22’s determination to succeed in a cutthroat world resonates with the inner ambition of students and their parents. At Acer, we believe in a future where education is about absorbing information and transforming it into actionable insight and leadership in action,” said Sue Ong-Lim, Acer Philippines Managing Director.